John Castles was a partner of Morrison's for a time and worked at that location as early as 1880. Old Corner Drug Store (the same store where Dr Pepper was first served in 1885) and faded letters on the book's cover spelled out "Castles Formulas". Several sheets and letterheads hinted it had come from the W.B. In 2009, an old ledger book filled with formulas and recipes was discovered by Bill Waters while shopping at antiques stores in the Texas Panhandle. A persistent rumor since the 1930s is that the drink contains prune juice, but the official Dr Pepper FAQ refutes this with "Dr Pepper is a unique blend of natural and artificial flavors it does not contain prune juice." The origin of the rumor is unknown some believe it was started by a deliveryman for a competitor trying to cast aspersions based on prune juice's laxative effects, but it may simply be because many people feel that Dr Pepper tastes similar to prune juice. Pepper (later stylized as "Dr Pepper").Įarly advertisements for this soft drink made medical claims, stating that it "aids digestion and restores vim, vigor, and vitality." Īs with Coca-Cola, the formula for Dr Pepper is a trade secret, and allegedly the recipe is kept as two halves in safe deposit boxes in two separate Dallas banks. Patrons at Morrison's soda fountain soon learned of Alderton's new drink and began ordering a "Waco." Alderton gave the formula to Morrison, who named it Dr. To test his new drink, he first offered it to store owner Wade Morrison, who also found it to his liking. It was formulated by Brooklyn-born pharmacist Charles Alderton in Morrison's Old Corner Drug Store in Waco, Texas. Its introduction in 1885 preceded the introduction of Coca-Cola by one year. It was introduced nationally in the United States at the 1904 Louisiana Purchase Exposition as a new kind of soda pop, made with 23 flavors. Pepper" was first used commercially in 1885. Alderton, the originator of Dr Pepper Dr Pepper ad from 1913 ĭr Pepper is the fourth highest-selling carbonated soft drink in the United States, and the sixth highest-selling in the United Kingdom. Although it has been considered cola, the American Food and Drug Administration has ruled that Dr Pepper is not a cola, nor a root beer or fruit-flavored soft drink. Variants include Diet Dr Pepper and, beginning in the 2000s, a line of additional flavors. In Australia, New Zealand and South Africa, Dr Pepper is sold as an imported good. It is now also sold in Europe, Asia, North and South America. Dr Pepper was first nationally marketed in the United States in 1904. It was created in the 1880s by pharmacist Charles Alderton in Waco, Texas, and first served around 1885. †Percentages are roughly approximated using US recommendations for adults.ĭr Pepper is a carbonated soft drink.
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